The 9-day-long fair organised by Indian Trade Promotion Organisation (ITPO) in association with Federation of Indian Publishers is scheduled to be held between August 27 to September 4 at Pragati Maidan here.
"We are trying to create better reading habits among the youth and get them involved in the process through the medium of book reading and story telling sessions, nukkad natak and magic shows. We will also have authors' corners," Jayanta Das, General Manager, ITPO said.
Initiatives like 'Make in India', 'Swachh Bharat Abhiyan', 'Digital India', 'Skill India', 'Startup India', 'Smart Cities', 'Startup India', and 'Umang' (Unified mobile app for New-age Governance), will dominate the pavillion where visitors will be able to click selfies with cut-outs depicting the respective campaigns.
"One of the major attractions will also be 'selfie station' which is in line with Prime Minister Narendra Modi's visions of skill development, start ups, swacch bharat etc. All these campaigns have been put together and highlighted to create awareness among students," Das said.
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Exhibitors include both Indian and foreign publishers, book sellers and distributors, educational institutions, manufacturers and dealers of teaching aids, periodicals and magazines and e-books.
The fair will also provide a unique platform for business
to business transactions, establishing new contacts, entering into co-publishing arrangements, translation and copy right arrangements, reprinting of old and rare books, apart from providing retailing opportunities as a multitude of visitors come to the fair.
A number of conferences and seminars, buyer-seller meets, book releases, book discussions, literary activities for children and meet-the-author sessions will also be held. Literary encouragement sessions have also been scheduled as part of Corporate Social Responsibility.
Visitors can pick up a wide variety of products from these complementary events as well including drawing boards, clip, bed tables and board easels, teaching aids, note books, handmade papers, computer stationary, photo frame album etc.