"Cotton sector in country should follow 'five F' formula. Farm to fibre to fabric to fashion to foreign," he said, while addressing a rally in favour of SAD candidates for Lok Sabha polls here.
Bathinda is one of the major cotton growing areas in Punjab.
Modi said that he had invented 'five F' formula after cotton growers in Gujarat had to suffer financial loss of Rs 7,000 crore when export of cotton was halted by the Centre.
Punjab's cotton growers have also been complaining of getting less prices for their crop. Punjab grows cotton at an area over five lakh hectares per annum.