"We are pleased to announce our association with Ferns Estates and Developers. We believe there is immense potential in destinations that are driving distance from key cities and are looking forward to expanding our presence in South India with this partnership," Aiana Hotels & Resorts Joint Managing Director and Chief Executive Officer Amruda Nair said in a release issued here.
Scheduled to open in 2019, the first resort is set in 45 acres of verdant, hilly coffee plantation land in the district of Sakleshpur, about 3 hours from Bengaluru.
In addition, holiday home villas will also be sold under a fractional ownership model, the company said.
Targeting weekend retreats, other destinations identified by the partners for expansion of the portfolio in Karnataka include a 30 acres site with direct frontage on the river Hemavathi and other hill stations and wildlife sanctuaries within a four hour driving distance from Bengaluru.
"This is the first time we are introducing a hybrid business model and believe that Sakleshpur is the perfect destination to announce our first resort. With our combined expertise in service and development, we are confident that our fresh take on resort development will create lasting memories for our guests," The Ferns Group Chairman and Managing Director Errol Fernandes said.