"Customers in 130 towns and villages, including Kargil, Leh, and Dras, will now be able to enjoy affordable high speed data services and get on to the digital superhighway," an Airtel statement said.
While the roll out in Ladakh region would provide fast data speeds to the local population, the 4G deployment will also ensure that tourists visiting the region stay connected to high speed data services, it said.
"Airtels network teams and partners have overcome the challenge of extremely difficult terrain and harsh weather conditions, including sub-zero temperatures, to deploy a state-of-the-art 4G network in the region," the statement said.
The latest rollout is part of 'Project Leap', Airtels network transformation initiative under which it hascommitted investment of over Rs 60,000 crore and created anationwide 4G footprint extending from Ladakh to Kanyakumari and from Tawang to Kutch.
Disclaimer: No Business Standard Journalist was involved in creation of this content