Besides the car, the winner of the event would also get gold coins, steel cupboard, cot and mega size vessels, the organisers said.
This town in Madurai District is famous for jallikattu and used to attract a large number of spectators, including foreign tourists.
Jallikattu, usually held during the harvest festival of Pongal in mid-January, could not be organised in the past three years in view of the ban on the sport.
The government intervention came after a week-long protest largely by youths, including students, in the Marina Beach in Chennai, and elsewhere in the state, including here last month.
Organisers here said registration for the bulls and sportsmen would begin on Feb 6 and 7 respectively.
Meanwhile, a total of 400 bulls and 500 sportsmen participated in the jallikattu organised at Ulagampatti in the district. The winners were given prizes ranging from silver coin to currency notes to furnitures.