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Alcohol shops & bottles must carry health warning: MP liquor

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Press Trust of India Bhopal
Last Updated : Jan 16 2017 | 3:22 PM IST
Madhya Pradesh cabinet today approved the state liquor policy for 2017-18, which makes it mandatory for liquor traders to put up boards at their shops, which will warn people that 'alcohol consumption is injurious to health'.
The policy also states that the liquor bottles will also have to carry similar warnings in bold letters.
As per the new policy, an online tracking system of liquor consignments would also be introduced.
"The state cabinet meet chaired by Chief Minister Shivraj Singh Chouhan today approved the liquor policy for next financial year. Several measures, including the display of warning 'liquor consumption is injurious to health' at the shops and also on the liquor bottles in bold letters, were decided," state Public Relations Minister Narottam Mishra told reporters after the meeting.
"At present, this message is displayed in small size letters on the bottles. Now, a bigger and bolder warning message needs to be displayed on them," he added.
Mishra, who is also the spokesperson of the government, said the liquor policy has been divided into three parts this year - madira sanyam (liquor abstinence), revenue collection and ease of doing business.

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"The liquor shops would now have to keep a record of the habitual drinkers. Besides, the police stations would also be told to maintain a record of habitual offenders in liquor-related cases," Mishra informed.
According to him, among other measures, the new liquor policy also suggested inclusion of lessons on de-addiction in the school curriculum and holding seminars to educate people on this issue.
"The department concerned would also be told to open Yoga and meditation centres in the districts as de-addiction measures," he added.
The minister said the state government would also run de-addiction awareness campaigns in cooperation with the social organisations and NGOs.
The minister said that under the new policy, the
state's public relations department would screen documentaries to educate people about the de-addiction in the slums and other such settlements, where the higher alcohol consumption has been reported.
Mishra said that now the breweries/liquor companies would need to put a hologram on the bottles to show the genuineness of the liquor.
"In addition to holograms on the bottles, the new policy would also ensure the online tracking system of liquor consignments up to the shops. At present, there is online tracking system up to the warehouses," he added.
The minister said that the new policy has also suggested to prohibit all kind of advertisements of liquor products in print and electronic media by amending the relevant sections.
The state Home Department would also send a proposal to the Centre for the amendment to certain sections of the IPC so that the offenders cannot get relief for being under the influence of liquor, he added.

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First Published: Jan 16 2017 | 3:22 PM IST

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