"In the ongoing year, UC News will select 1,000 high quality We-Media creators in India with a minimal payout of Rs 50,000 per month," Alibaba Mobile Business Group President and UC Web Co-Founder He Xiaopeng said here.
We-Media is UCWeb's platform where user can register and post their own content like articles, photos, videos etc.
UCWeb, which is looking for space among Google and Facebook, has announced Rs 5 crore investment as reward to push user generated content in India.
"We will not get generate content on our own but we will encourage people to post their content on We-Media. With the use of Big Data, artificial intelligence, we will help contributors in improving their content and reaching out to right target audience," Xiaopeng said.
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Short Videos are fast becoming the most popular form of content consumed in China today, and UCWeb sees huge potential for this concept here in India as well, he said.
UCWeb's content distribution platform UC News, launched in June 2016, has registered a new milestone by becoming one of the fastest growing apps in the country with a monthly active Users (MAUs) of over 80 Million in India as of February 2017.
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