The new Kindle will be sold in the US market as low as USD 80, which is the same price as the version it replaces, but with more memory and added features.
Amazon remains committed to the e-reader market despite wider use of tablet computers, which can also be used for electronic books.
"Unlike reflective tablet and smartphone screens, the high contrast touchscreen display on Kindle eliminates glare in any setting, even in direct sunlight," Amazon said in a statement.
The new Kindle weighs in at 161 grams, or 5.7 ounces, with a six-inch display.
Some of the features include "export notes," allowing users to send notes and highlights from a book to e-mail, and Bluetooth audio paired with a screen reader that can allow the visually impaired to hear content without an adaptor.