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As World Cup ends, Russia faces uncertain football legacy

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AP Yekaterinburg (Russia)
Last Updated : Jul 14 2018 | 9:05 PM IST

The massive scaffolding seating structures soaring out of each end of Yekaterinburg Arena were built to show Russia was serious about saving money. At the end of the World Cup, the temporary stands symbolize the problems with the tournament's legacy.

The stands were mocked on social media as fans sitting in those sections were exposed to the elements and looked as if they were watching from a different stadium entirely. No matter. It was fiscally responsible: The seating could be dismantled after the World Cup to save on stadium maintenance, its components donated to smaller local venues.

But now regional officials say they don't yet have a plan to remove the stands, or the funds to do it, and are asking Moscow to help.

The stadium used to host soccer and other sports like track and field, but after World Cup renovations it's only suitable for soccer. It costs up to 367 million rubles ($5.9 million) a year to maintain.

"Just by football you cannot make money at this stadium. It will never pay off by football matches only," Deputy Governor Sergei Shvindt told The Associated Press. He hopes concerts and shows will eventually cover, or at least reduce, the shortfall.

After reaching the quarterfinals, Russia may have newfound confidence on the soccer field. Its cities, though, could end up burdened with costly arenas.

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The Yekaterinburg Arena cost 12.7 billion rubles ($203 million) to renovate for the World Cup, and the head of the Ural Yekaterinburg football club, which is due to play there after the World Cup, has told local media it will cost 1 billion rubles ($16 million) to remove the extra stands.

Maintenance costs for other stadiums have soared, too, and local officials are pleading for help from the federal government.

The stadium in Samara appears the most expensive at around $8 million a year, according to an estimate acting governor Alexander Fetisov gave the state news agency Tass.

The Russian government remains tight-lipped on how stadiums will be maintained, but World Cup organizing committee chairman Arkady Dvorkovich said Wednesday that Russia must keep spending to avoid a repeat of 2014 host Brazil's under-used, poorly maintained and loss-making stadiums.

"You can't throw the stadiums away. You have to work on them every day and be responsible with them," he said, "and sadly in Brazil they didn't have the resources to do that at several stadiums."
"People who've come to the stadium during the World Cup will expect much more in the future at the stadium than it was before. It's the most important thing for Russian football because the top European leagues which make huge money on TV rights and fans at games have all come through this gentrification stage."

Disclaimer: No Business Standard Journalist was involved in creation of this content

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First Published: Jul 14 2018 | 9:05 PM IST

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