This was not a political campaign stop. If it had been, the generals who ousted Yingluck two years ago never would have let it happen. She's banned from politics, and the military government has banned the entire country from trying to sway voters, who will decide August 7 whether to accept a new constitution drawn up by the junta.
"She will show to her opponent and also to the public that, 'We are still here and there is a huge support for us,'" said Kan Yuenyong, executive director of the Siam Intelligence Unit think tank. "I think this is very important message, a hidden message, that she would like to send to the public."
Yingluck herself conceded no hidden messages in an Associated Press interview.
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"I still want to work closely with people in whatever capacity. Today I am meeting the fan page followers because during this time of economic hardship, people want tourists to visit their provinces. So we're using this as an opportunity to promote tourist destinations and make them well-known. This is one of the many ways to strengthen the economy at the grassroots level."
The junta wants voters to approve the constitution and a related measure. They would, among other things, allow a non-elected prime minister to lead the country, create an appointed rather than an elected Senate and give unprecedented power to the Constitutional Court.