The party will also launch a 'jail-bharo' programme in the state between December 7-14 and hold two big rallies, a party office-bearer seized of the strategy told reporters.
Speaking about the party's plan to take up the issue of the TMC government's "intolerance", BJP secretary Sidharth Nath Singh said "the charge protests against us over intolerance is manufactured but what we are saying against the West Bengal government is real".
In a state where the BJP does not have many well-known faces, it will also give an important place to Roopa Ganguly, an actor of Mahabharat fame who later joined the party.
The party is also weighing the pros and cons of announcing a chief ministerial candidate to take on Chief Minister Mamata Banerjee and no decision has been taken yet, sources said.
Many believe that the party should do so, more so after it suffered a big loss in Bihar where it was accused of ignoring local leaders.