Blue Star aims to capture 10 per cent of room AC market

Air-conditioning company Blue Star is aiming to capture ten per cent of the room AC market in the next fiscal, an official of the firm said.
"Presently, our market share in the room AC segment is around nine per cent. We aim to take this to ten per cent in the coming financial year," B Thiagarajan, president and ED of AC and Refrigeration Products division of Blue Star told reporters here today.
He said the company was expecting to grow at 25 per cent in the next fiscal, while the industry growth would be in the region of 15 per cent.

With an annual capacity of four lakh units per annum, the company was planning to set up a new plant in South India as the region contributed to more that 50 per cent of its sales in the country.
"We want to set up a new plant in the South. We have the capacity which can be managed till May 2016", Thiagarajan said adding, the company has shortlisted two or three sites, and a final call would be taken in July or September, 2016.
The AC segment was expected to contribute Rs 1,000 crore in overall sales in the current fiscal, he said.