Ebix is a leading international supplier of on-demand software and e-commerce services to the insurance, financial, e-governance and healthcare industries.
The new venture to be branded as BSE-Ebix intends to deploy an insurance distribution exchange platform which will allow distribution outlets, stock brokers, wealth management advisors and financial institutions among others to sell life and non-life products, BSE said in a regulatory filing.
The venture will utilise the distribution reach of both BSE and Ebix that spans more than 2 lakh outlets across the country.
BSE Investments, a group firm of BSE, and Ebix Fincorp Exchange Pte Ltd, a 100 per cent subsidiary of Ebix, signed the memorandum of understanding (MoU) today with the goal of revolutionising end-to-end sales and processing of insurance in the country, BSE said.
"With a population of approximately 1.2 billion people and the largest growing middle class in the world, India is set to be a large insurance market -- as wherever people create wealth, they tend to find ways to protect it through insurance," Ebix Group Chairman, President and CEO Robin Raina said.