Prime Minister Narendra Modi, Chief Minister Akhilesh Yadav and BSP supremo Mayawati were among the host of leaders who made a beeline to backward and water-scarce Bundelkhand region, which also figures in phase-IV of polling.
Assembly segments in Congress President Sonia Gandhi's Raebareli Lok Sabha constituency will also go to polls in this phase.
Other districts going to polls in the fourth phase are Pratapgarh, Kaushambi, Allahabad, Jalaun, Jhansi, Lalitpur, Mahoba, Banda, Hamirpur, Chitrakoot and Fatehpur.
"SCAM stands for SP, Congress, Akhilesh and Mayawati," was Modi's refrain when he appealed to the voters of Bundelkhand to get rid of them.
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"Narendra Damodardas Modi means Mr. Negative Dalit Man, he is anti-dalit...This negative dalit man does not like that common people give small contributions in running the BSP movement which is also run through donations," an irked Mayawati said.
Amid the verbal free-for-all, Akhilesh referred to an advertisement of the tourism department of Gujarat, where Modi was CM before assuming the office of prime minister.
Without taking any name, he advised megastar Amitabh Bachchan, "do not advertise for the donkeys of Gujarat".
The fate of 680 candidates will be decided by 1.84 crore
voters including 84,000 women and 1,032 of third gender.
In 2012 polls, out of the 53 seats in this phase, SP had won 24, BJP 5, BSP 15, Congress 6 and 'others' 3.
Prominent among those in the fray are sitting MLA Aradhana Mishra from Rampur Khas (Pratapgarh), who is daughter of Congress MP Pramod Tiwari, and Independent MLA and minister Raghuraj Pratap Singh alias Raja Bhaiya, who is again contesting from his traditional Kunda (Pratapgarh) seat.
In Sonia's constituency Raebareli, Aditi Singh is contesting on Congress ticket, BSP turncoat Swami Prasad Maurya's son Utkarsh Maurya is in fray from Unchahar seat, while Leader of Opposition Gaya Charan Dinkar is contesting from Naraini (Banda) seat.