Actors Shah Rukh Khan and Nawazuddin Siddiqui, who endorsed its portal Addsbook.Com, are also named in the complaint but neither the CBI nor the Uttar Pradesh Police, which was probing the case earlier, named them as accused in the FIR.
The CBI sources said a clarification could be sought from the actors.
Emails sent to offices of the actors seeking their comments were not responded to.
Promoters of Webwork Trade Links, Anurag Jain and Sandesh Verma, duped people using the two actors as brand ambassadors of his shadow firm addsbook.Com, alleged the complaint filed by Amit Jain, one of those duped.
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"People have invested heavily as they were influenced by both celebrities," it alleged.
Jain and Verma allegedly took money from people by luring them with lucrative payments for every click on advertisements on their website, the complaint said.
According to the Uttar Pradesh Police, which was probing the matter, Garg and Sudesh offered membership to more than four lakh people in four months for the click and earn plan.
But after some time the websites stopped functioning and the company also refused to respond to their calls.
When the complainant visited the office of the company, he was allegedly threatened.
It is also alleged that company started forcing people to start bitcoin accounts. Bitcoin is a kind of virual currency.
It is alleged that they collected over Rs 500 crore from around two lakh people, the police had said.
Whenever the CBI takes over the investigation from a state police, it re-registers the same FIR which was filed by the state police. The final report in the case may be completely different.