Under President Xi Jinping the Communist Party has overseen a sprawling campaign against graft and encouraged thrift among the country's political and economic elites, targeting showy displays of wealth.
The new tax took effect today and was intended to "guide rational consumption" and promote energy-efficient vehicles, the finance ministry said in a statement late yesterday.
China already taxes imported vehicles at a high rate, slapping a 25 per cent tax on all foreign cars shipped to China.
Ferrari sales in China surged 26 per cent in the second quarter of this year, with 160 units delivered.
Luxury carmakers have seen massive growth in China, the world's largest auto market, despite the anti-corruption campaign.
Passenger vehicle sales in China surged by an average of more than 12 per cent annually from 2010 to 2015, but an economic slowdown has reduced the speed, with expansion dropping to 4.7 per cent last year with total sales of 24.6 million.