"The Code contains the basic principles of doing business ethically. CII strongly believes ethical business practices is a journey in which voluntary adoption of this simplified code is an initial step," said Moloy Banerjee, Chairman, CII ER Governance Task Force and MD of Linde India at a seminar here.
He said "It's a matter of choice, either we regulate ourselves, or we get regulated. Intent, strong leadership and self-motivation are critical to building an ethical and profitable corporation."
Heavy penalties, high costs of litigation, damages payable to aggrieved parties are some of the prices an enterprise will end up paying by not complying, she said.