/ -- Click Tech Limited recently announced that its product delivery center in New Delhi, India has been successfully selected among the 2019 Top100 Cases of the Belt and Road Initiative in China's Electronic Information Industry (hereinafter referred to as "Top100 Cases").
The Top100 Cases was issued by China Information Technology Industry Federation, under supervision of China's Ministry of Industry and Information Technology (MIIT), with an aim to show case best practices of the Belt and Road Initiative in China's electronic information industry. Established in 2016, the product delivery center in New Delhi, India is an important foothold of Click Tech Limited for its global expansion. Click Tech India is dedicated to providing user acquisition, analytics and monetization solutions to worldwide mobile developers and brands who want to explore the India market.
India has always been a favorite destination for global companies. The high growth potential and the size of the market is attracting significant interests from high-tech and internet companies, as well as global investors and MNCs. Research shows that the mobile phone penetration in India is set to rise to 85-90% by 2020, making more companies keen on riding the India Internet wave.
"The growth of mobile users in India in recent years has made India a popular market for mobile marketing, especially the rapid user growth in tier-2 & tier-3 cities which was untapped segment until recently", said Harry Bajaj, Group Director of Global Strategy & Business, Yeahmobi, Click Tech Limited. "I see one big development in 2019 & 2020 is programmatic advertising, though the adaptation is bit slow at the moment amongst the advertisers but it's steady, as precise & efficient targeting has become the logical thing to do for key apps in India."