Under the campaign, the Congress, out of power in MP since 2003, will hold over 2,000 meetings of the party workers at various levels during the next one month and also start a movement against the "failures" of the BJP government.
Assembly polls in the state are due by the year-end.
"The party will hold over 2,000 meetings at smaller towns to launch a movement against the state government's failures and to reorganise the party units across the state," AICC general secretary in-charge of Madhya Pradesh Deepak Babaria said at a press conference here.
Earlier, Babaria held a meeting with Congress leaders and office-bearers from across the state at 'Indira Bhavan', the PCC headquarters here.
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Babaria said, "The party prepared a blueprint during the past one-and-a-half months (to rev up the organisation) and from today it started its implementation."
The Congress leader, however, parried questions about the party's chief ministerial face. If needed, the party would take a decision in this regard at an appropriate time.
MPCC president Arun Yadav, who was also present at the press conference, said at the meeting, party leaders discussed ways to strengthen the organisation.
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