"Folk festivals need to be popularised and cultural events should generate jobs for needy and promote tourism," Singh said.
He was addressing a joint meeting of Governing Body and Executive Board of West Zone Cultural Centre at Udaipur.
Progarmmes of cultural events and festivals should be organised in such a way that more and more tourists could take benefit, Singh said.
"Folk festivals' information should be sent to all states and Union territories head and culture departments for better participation of talents and people attached with heritage," he said.