The company said that the move to raise cess by 10 per cent would have an adverse impact on the auto industry.
"My view is that right now we have implemented GST, industry is stabilising, we have grown in past couple of months, festive season is around the corner, we should not touch the rates for time being," M&M Managing Director Pawan Goenka told reporters here.
The government has notified hike in GST cess on a range of cars from mid-size to luxury variants to a maximum of 25 per cent, from the earlier 15 per cent.
Speaking on the sidelines of SIAM annual convention, he added that the government should wait for some time to see the results of GST implementation and then decide if hiking the tax is required in certain categories of vehicles.
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When asked about the possible impact of increase in cess, Goenka said: "Obviously if prices go up, it will impact the demand.. Clearly the volumes will come down."
He said that even though there is no disagreement that luxury items need to be taxed more, 43 per cent is reasonably high indirect tax on an item.
Goenka said the difference between luxury and normal car was 6 per cent during pre-GST era.
"It was not 10 per cent, so the GST Council should take that into consideration," he said.
He also asked the government to clearly define 'luxury'.
"There should be a clear definition and on that basis put cess on luxury and the tax, I think, should be in the order of about 6 per cent," Goenka said.
"Now regarding diesel and gasoline, it becoming zero is not going to happen in a hurry. The industry size is very large. Electric vehicles cannot ramp up to that size in 10-12 years," Goenka said.
He added that the company has already invested Rs 500 crore on electric vehicle development and has also committed an additional Rs 600 crore for the vertical.
When asked about hybrid cars, Goenka said the industry has asked for a relook at the policy regarding the segment.
Commenting on frequent changes in regulations, he said any sudden change has an impact on the business and that is a concern generally among the industry.
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