The "Summer Sixteen" rapper gave London its first official taste of his new album Views From The 6 with a brightly lit image of the record title.
The shot is the same as that seen on the single art for Summer Sixteen, which was designed by Filip Pagowski of Commes des Garcons fame, reported NME magazine.
The simple black and white image of the number 6 with an eye in the middle was projected onto the side of the world famous Royal Opera House in Covent Garden.
Island Records confirmed that the image is art created to "tease the album release... It is 100 per cent not the album artwork".
The projections mark the launch of Drake's fourth studio album, which is scheduled for release at the end of April.
Drake has been unveiling new tracks from the long-awaited album, including earlier this week Pop Style with superstar collaborators Jay Z and Kanye West, and One Dance with Wizkid and Kyla.