Executives on trial in Paris, office raids in Amsterdam, rape allegations in New Delhi: the world has apparently turned on the Uber "revolution".
"We must reject (Uber's) law of the jungle," which "amounts to modern slavery", French Prime Minister Manuel Valls said this summer after violent taxi protests in Paris helped secure the suspension of the group's cheaper UberPop service.
"The Uber problem is complex... And costs lots of jobs to taxi drivers," said Brazilian President Dilma Rousseff after violence in Brazil against Uber drivers, including a kidnapping in Sao Paulo.
"We have been doing this for five years. We're in 60 countries, it's a movie we see time and time again," Mark MacGann, Uber's Head of Public Policy in Europe, the Middle East and Africa, told AFP.
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"We were just as controversial in the US 18-24 months ago as we are in places like Brussels, Barcelona, Berlin today," he said.
Today, Uber is Silicon Valley's most visible startup with a market value of $50 billion. It is present in 340 cities with three million trips taken daily, according to the company's latest figures.
Once they have an account, users can call an Uber car with a couple of swipes on their smartphone, instead of having to book a taxi or waiting on a street corner waving their arm.
Taxi operators say it represents unfair competition because Uber drivers can flout the rules and restrictions that regulate the professionals.
The firm is led by the hard charging CEO Travis Kalanick, a 39-year-old Californian who has accused city authorities of being beholden to taxi monopolies.
Uber set up its India operation in September 2013 and now operates in nearly a dozen cities across the country.
But in New Delhi, authorities this month maintained a ban against Uber, inflicted after a driver was charged with raping a passenger.