The company will also be launching new-age products in categories such as water and air purifiers, security systems and lifestyle automation solutions in the domestic market.
"The other potential markets for expansion and segmental growth include North America and South America. In addition to these, the company is also looking at expanding the business to parts of Europe where it is not present - like Poland, Turkey and Russia," Eureka Forbes CEO - Direct Sales and Senior VP, Marketing, Marzin R Shroff told PTI.
Eureka Forbes, through its wholly-owned subsidiary Lux International, operates in over 48 countries in Europe, North and South America, and Australia. In several Asian markets, it operates as Eureka Forbes.
Shroff had earlier told PTI that Eureka Forbes aims to become a USD 1 billion company by 2020.
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Last year, the Eureka Forbes Group had a turnover of Rs 3,300 crore in which international markets accounted for approximately a third of its business.
The home appliance maker had posted an annual growth of 14 per cent last year, Shroff added.
The company, which presently enjoys a leadership position in water and air purifiers, would retain its position in the segment, although several new players are competing with it.
"We are presently having around 40 per cent market share in air purifier segments and would retain it in the coming years," he added.
However, he declined to quantify the air purifier units it sold this year.
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