Facebook said Wednesday some 720 million people are watching its original video shows, making it a growing part of the social network as it wades into the territory of YouTube and other rivals.
The "Facebook Watch" service has been growing since it was unveiled in 2017, and now includes shows produced by partners such as MTV, CNN and Univision along with others from "creators" like those who make videos for Google-owned YouTube.
Facebook said some 720 million users view at least one minute per month of its videos, and 140 million people use the service daily.
"We are also continuing our strategy of investing in a range of content that encourages conversations and connections," Facebook said in a statement.
"In addition to our Facebook Watch Originals, we are partnering with publishers and creators around the world so that they can bring timely, relevant and entertaining videos to Facebook Watch."