The background of the film poster that has electric-blue haze, shows a bare-chested Prabhas, who essays the role of Mahendra Baahubali.
He is seen sporting a chiseled body, necklace and his one hand in clutched with chains and in the other hand he is holding a sword.
The first look launch got a standing ovation at the festival. In the second part of the film, audience will finally get to know why Kattapa killed Baahubali.
Director S S Rajamouli said, "He has worked tremendously hard for years to achieve this."
More From This Section
Prabhas celebrates his birthday tomorrow and the poster has 'Happy birthday 2 Prabhas' written on it.
Rajamouli, along with his producer Shobu Yarlagadda and cast Tamannaah Bhatia, Anushka Shetty and Prabhas, were present at the launch.
Those present at the festival witnessed a whole new virtual reality (VR) experience of being on the sets of the film.