Don’t miss the latest developments in business and finance.

Former Australian cricketer Brett Lee on hearing loss

Image
Press Trust of India Kozhikode
Last Updated : Mar 11 2017 | 8:58 PM IST
Former Australian Cricketer Brett Lee today took part in a function to discuss the importance of screening newborns for early detection of hearing loss, held at the Government Medical college here.
Lee appointed as the global brand ambassador of "Cochlear", the hearing implant maker, was in the city as part of the drive to create awareness on hearing health.
Lee said his mission was to spearhead the "Sounds of Cricket" campaign to increase awareness of the significant medical, social and economic impact that hearing loss can make on individuals and their families.
Dr P Muraleedharan Namboothiri, HOD, ENT department of the government medical college, said the government medical college which started cochlear implants a year ago, has carried out about 180 such surgeries.
"The state has around 1.05 lakh people who suffer from hearing impairment. We are of the opinion that if hearing impairment can be identified during the first three years, it will be very easy to cure hearing loss," he said.
"Hearing loss is a global public health issue. Most people are unware of the advanced treatment options available. So, our mission is to spread an awareness about these treatments to the public," he added.

Disclaimer: No Business Standard Journalist was involved in creation of this content

More From This Section

First Published: Mar 11 2017 | 8:58 PM IST

Next Story