"It is a very harsh decision. I think BAI could have dealt with it in a quieter way and not go to the press and defame her in this way," former national champion Arvind Bhat told PTI.
"I don't know exactly what she said during the IBL match but whatever it is, life ban recommendation is too harsh.
"They could have just warned her. Moreover, she is the spokesperson of the Delhi team and as an icon player, she spoke on behalf of her team. It was a team decision."
India's top men's doubles players K T Rupesh Kumar and Sanave Thomas, who played for Pune Pistons in the inaugural IBL, also said it was ridiculous and will affect Indian badminton.
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"It is ridiculous. Life ban is too much. Whatever delay happened in the match, I don't think Jwala is the only person who has to suffer for that. It was kind of unfair what happened at the last moment. Naturally, anyone who would have been in her place would have reacted," Rupesh said.
His men's doubles partner Sanave Thomas said: "I don't agree with this recommendation of life ban. I think she is such an experienced player, who has performed consistently over the years. Along with V Diju and Ashwini Ponnappa, she has pulled off so many matches for India and life ban will be too harsh.