Topshop took to twitter to announce Hadid, 20, as their new face, reported Hollywood Life.
"Heard the news? Introducing @GigiHadid, our AW15 campaign girl! (sic)," Topshop tweeted.
"Working with Gigi Hadid on this campaign continues to strengthen our international vision for the Topshop brand. We are continually developing our footprint across all markets with ambitious plans both in the UK and internationally and I feel like Gigi is an ideal ambassador to underpin these efforts," said the chairman of the Arcadia Group, Philip Green
Prior to Hadid, her best friend supermodel Cara Delevingne fronted the campaign last year.