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Godrej Masterbrand Along With Four Other Godrej Brands Ranked as the Most Trusted Brands of India by Trust Research Advisory's Brand Trust Report 2019

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Press Trust of India MUMBAI
Last Updated : Jun 11 2019 | 3:45 PM IST

/ -- Godrej Diversified, Godrej Refrigerators, Godrej Interio, Godrej Locking Solutions and Systems, and Godrej Properties lead in their respective categories
(Logo: https://mma.prnewswire.com/media/900814/Godrej_Group_Logo.jpg )
(Photo: https://mma.prnewswire.com/media/900815/Godrej_BrandTrust.jpg )
The Godrej Brand rankings category wise, as featured in the BTR 2019, are as below:
BRAND TRUST REPORT 2019 BY
TRUST RESEARCH ADVISORY

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1000 MOST TRUSTED BRAND RANKING CATEGORY
CATEGORY RANK
GODREJ (MASTERBRAND)
DIVERSIFIED
1
GODREJ
LOCKS
1
GODREJ INTERIO
FURNITURE
1
GODREJ
REFRIGERATORS
1
GODREJ PROPERTIES
DIVERSIFIED
1
CINTHOL
TALCUM POWDER
2
EXPERT
HAIR COLOR
2
GODREJ AER
AIR FRESHENER
2
HIT
PEST REPELLENT
3
GOOD KNIGHT
PEST REPELLENT
4
GODREJ
WASHING MACHINES 4
CINTHOL
SOAP
7
GODREJ
AIR CONDITIONERS
7
GODREJ NO. 1
SOAP
8
GODREJ
TELEVISIONS
8
Commenting on the occasion, Tanya Dubash, Executive Director and Chief Brand Officer at the Godrej Group, said, "Brand trust is one of the most valuable intangible assets in the business, and it has become more important than ever because today's consumers are bombarded with options. What was often once a choice between two brands is now a global mix of hundreds, which has consumers asking who they know and trust before making a purchasing decision. We are delighted with the ranking of some of our brands in leading position in the report. It is a validation of the kind of connect that we have with our 750 million customers in India."
N. Chandramouli, CEO, TRA Research, said, "This year has been very exciting for Godrej's entries into TRA's Brand Trust Report, 2019. Fifteen brands enter into the top 1000 list this year of which 5 are Category leaders. Godrej leads in FMCG diversified, beating earlier year leaders. Godrej refrigerators also lead in its category, as does Godrej Interio and Godrej Locks. Godrej Properties has become the leader in Real Estate and such a performance speaks volumes about the brands' salience in the customer's mind. Heartiest congratulations to Godrej on being able to build such strong trust relationships with its consumers."
About Godrej Group
For more information, please visit: https://www.godrej.com/

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First Published: Jun 11 2019 | 3:45 PM IST

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