A senior official said that keeping in mind, the government's emphasis on social media, it has been felt that key officials like those in the Press Information Bureau (PIB) may be given smart devices, so that they can more effectively disseminate information.
"Such a proposal had been mooted earlier also but it could not fructify. However, there is a thinking in the ministry that by providing key officials with smart devices, the message of the government may be disseminated more effectively," said a senior official.
This feedback will be utilised to improve advertisements released in the future, a senior official said.