Traditionally, investors from markets like the US, Europe, Singapore and Hong Kong have been tapped to invest here.
"We are now looking at new markets. We have big pension funds and sovereign wealth funds in Australia, Japan, Canada. They have shown a lot of interest," a senior government official told PTI.
To attract new long-term funds, the DoD has been stressing on market-making for successful PSU disinvestment.
"The pension funds and SWFs are long-haul investors, that is the kind of investors that we need in PSU stock. We believe that the Prime Minister has been the best brand ambassador for India and now there is a lot of curiosity among investors," the official added.
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Although the DoD has a huge pipeline of PSUs for divesting stake, it has not been able to go ahead with the stake sales on account of volatility in markets.
So far this fiscal, the government has been able to sell stake in only one PSU, REC. The DoD has a Rs 69,500-crore target from PSU disinvestment in the current fiscal, of which Rs 41,000 crore would come from minority stake sale and Rs 28,500 crore from strategic stake sale.
The remaining portion is left for institutional investors, which are usually lapped up mostly by domestic financial institutions and foreign funds.