"With the tie-up with Repsol, we will be marketing their entire product range as part of our portfolio. With the economy showing recovery, the lubricant segment is expected to witness growth in future," Gulf Petrochem Group managing director Sudhir Goyel said in a statement here.
With the changing engine technology, Repsol lubricants, focused on innovation, is the answer to today's consumer needs, he added.
GP Petroleums, , a subsidiary of UAE-based Gulf Petrochem Group, has a strong presence in the industrial lubricants with its flagship brand IPOL. The company will now unleash a new aggressive marketing strategy in the automotive segment also with Repsol, a global leader in the lubricant space, Goyel said.
"India will be a very important market for us and this tie-up will help us expand our footprints in this ever growing economy. Partnering with GP Petroleums Ltd, a brand with strong presence in the Indian lubricant market, has given us a firsthand advantage in this sector," Repsol Lubricants Director Orlando Carbo said.
Gulf Petrochem Group's in-house base oil storage facility of 17,000 KL is one of the largest in the Indian industry which uses cutting edge remote sensing technology to accurately measure and control the storage volumes. It has an annual production capacity of 80,000 KL.