The thought of a 'fart competition' might raise a stink, quite literally, but a restaurant in Gujarat's Surat is going ahead with one on September 22, and 200 people have registered with an aim to come out smelling of roses with trophies in three categories.
Organiser Yatin Sangoi said the registrations continue to remain open, and participants can fight for trophies for the "longest", "loudest" and "most musical" farts.
"Each participant will have 60 seconds to showcase their talent before the judges, one of whom will be a doctor. Our quest is to find India's best 'fartists' in these three categories," he said.
"While such events are held in different countries, this is for the first time such a contest is taking place in India. Registrations have come in from places like Kolkata, Delhi and Jaipur," he claimed.
He said that there might be cash prizes along with the three trophies in case they managed to land a sponsor for the event.
Sangoi has been joined by his friend Mul Sanghvi to organise the competition.
The seriousness with which the duo take the event can be seen from the fact that they have made a Facebook page and are doling out tips to participants on what to eat in order to give it their best shot.