The store will open on November 17, next Monday. The 42-year-old actress posted a black-and-white photograph on Instagram of a glass door, reported Contactmusic.
"Goop, coming soon, Nov 17-December 14," are the words printed on the glass door in the picture.
Paltrow, who split from Chris Martin in March after 10 years of marriage, opened her first pop-up shop at the Brentwood Country Mart in Los Angeles in May, where goods included USD 650 vintage spoons and a USD 2,350 vintage Christian Dior backgammon set.