In his launch address, Haasan touched upon key issues concerning Tamil Nadu including the Cauvery river water dispute, alleged corruption and vote for money.
Hassan christened his party "Makkal Needhi Mayyam," and unfurled its flag that symbolises the strength of unity.
On the symbolism behind the flag, he said: "If you look closer you can find the map of south India map in the it, the six hands refer to six southern states..the star at the centre refers to the people..."
Outlining his party's policies, he said his outfit was committed to a politics free from "games of caste and religion," quality education for all sections of people and good governance sans corruption.
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He said ending corruption was the responsibility of all and not just his. .......................................
Slams vote for money ............................................
Slamming vote for money, Haasan said people have been cheated and asserted that he will never offer vote for money but rather spend it for their welfare.
"If you had voted for a good party, you could have got even six lakh rupees a year (indicating such income through employment or benefit in the form of government services) not six thousand rupees," he said.
On the contentious Cauvery issue, he advocated dialogue as the way out.
"If a proper dialogue is held we can get it, you ask water and I can get blood donation too," he said.
Hitting out at parties for only fanning sentiments on the issue, he said on a humanitarian basis, those from Karnataka had lent a helping hand during natural disasters like the tsunami and floods.
Haasan repeatedly said he is "only a 'thondan,' (sewak) and not a leader (Thalaivan), only you (cadres) should reign supreme."
My party against freebies ............................................
Trying a method of explaining his party's stand on a couple of issues through question-answer session, he said the party was against freebies.
Freebies are a fixture in the regimes of both the incumbent AIADMK and the previous DMK.
Rather than giving such freebies, he said by creating employment opportunities, the party would empower people with which they can fulfill their needs and also help others.
"There will be no quarter or scooter," he said.
Reason for entering politics ..............................................
On the reason for entering politics, Hassan said he was seized of a guilty conscience when he thought of what he had done for the people who showered him with their love.
"I then decided that the rest of my life is for you, and that is why this hurry (to launch party)," he told the huge crowd that had gathered.
On whether his party's ideology will be left or right, he said: "We are being asked if we are left or right that is why we have kept centre in the party name. We will take good things from wherever we get it."
Stating that the party has been registered with the Election Commission and the structure has been designed with an intention to sustain it through the next three to four generations at the least.
Taking potshots at the ruling AIADMK regime without naming it directly, he said while the government was running liqour outlets which was "comical," the schools were (largely) in the hands of private sector.
Batting for quality education, he said through skill development unemployed youth could be made employable.
He said his future meetings would be interactive in nature and he will answer questions.
To a question from the gathering, asking where was he all these years? he said: "I was in your hearts all along and from now on I desire to be at your homes."
Asked how long he will sustain in politics, he said "till such time I am alive."
"The baton will be handed over to the next runner," he added.
He denied that he was starting a party for his personal reasons or hearburn he endured (due to alleged political intervention in his movie Viswaroopam's release).