"Our findings suggest that organisations may want to consider selecting applicants with mid-range levels of charisma into leadership roles, instead of extremely charismatic leaders," said Jasmine Vergauwe, a doctoral student at Ghent University in Belgium.
Researchers took a trait perspective on charisma by measuring charismatic personality using 56 questions, known as the charismatic cluster, from the Hogan Development Survey - an instrument used to assess the personality of leaders.
The charismatic cluster focuses on four personality tendencies: bold, mischievous, colourful and imaginative, researchers said.
They found that as charisma increased, so did perceived effectiveness, but only up to a point. At a certain level, as charisma scores continued to increase, perceived effectiveness started to decline.
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Researchers also found that low-charisma leaders were seen as less effective because they were not sufficiently strategic, while high-charisma leaders were seen as less effective because they were weak on operational behaviour.
Strategic leadership, on the other hand, involves effectively communicating a vision for an organisation and persuading others to share that vision.
Since they appeared to exhibit both of these behaviours in adequate amounts, moderately charismatic leaders were rated most effective, Vergauwe said.
"Highly charismatic leaders would probably gain the most from a coaching programme focused on addressing operational demands such as attending to day-to-day operations and managing an orderly work flow," De Fruyt said.
The study was published in the Journal of Personality and Social Psychology.
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