Next week, the film will be released at multiplexes in Mumbai followed by a staggered release in Delhi and Bangalore in June.
"We have tied up with 15 Bengali cultural associations in Mumbai to promote the film and bring in audiences," said the film's distributor Soumo Ganguly of Moxie Entertainment.
Trade sources said the film starring Parambrata Chatterjee of "Kahaani" fame, Sabyasachi Chakraborty and Swastika Mukherjee has already done business in excess of Rs two crore.