HUL shares feel the earnings heat, down over 2%

Shares of FMCG major Hindustan Unilever (HUL) fell by over 2 per cent as the company's stand-alone net profit remained flat at Rs 1,059.14 crore for the first quarter ended June 30, 2015.
The stock ended the day 2.34 per cent lower at Rs 891.45 on BSE. During the day, it slipped 4.4 per cent to Rs 872.55.
On NSE, HUL went down 2.38 per cent to Rs 891.30.
In terms of volume, 5.64 lakh shares of the company were traded on BSE and over 49 lakh on NSE during the day.
Hindustan Unilever's stand-alone net profit came in flat at Rs 1,059.14 crore for the June quarter due to subdued demand in rural markets as against Rs 1,056.85 crore in the year-ago period.

Its net sales climbed 5.31 per cent to Rs 7,973.37 crore in the quarter under review as against Rs 7,570.78 crore in a year ago, the company said in a BSE filing today.
Rural sales account for 35 per cent of HUL's total sales.