"The ministry is all set to launch the auction process of 839 new FM radio stations across 295 towns in India," I&B secretary Uday Kumar Varma said at the National Editors' Conference here today.
He said the process would be completed in a single financial year to ensure that FM radio services reach all towns over a population of one lakh or more.
Varma also said Indian print media has shown unusual healthy growth exceeding 10 per cent per annum in recent years.
Varma said Internet has emerged as a new paradigm in the communication space and has seriously challenged the conventional modes of information dissemination.
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The very fact that Finance Minister was on a 'Google plus hangout' after the budget, showed the importance of social media, he said.
"We are therefore trying to redraw the parameters of existing communication approaches. There has been a considered view to frame a social media policy and strategic dissemination and perception management on behalf of the government," Varma said.
"We are actively and urgently working towards it," he said.