The 28-year-old actress, who did not shy away from playing a mother to a teenage daughter in "Nil Battey Sannata," said she has understood the importance of looking attractive and doesn't have any issues if it helps in securing her place in the film industry.
"This is a glamour industry... I have learned not to crib about it. I have learned the game. There are two things- one to keep complaining, which changes nothing and the other is to make space as an actor and break into the commercial space
The actress said she may dress up as per the norms, but the idea of beauty in Bollywood does not govern her personal thought process.
"As far as beauty is concerned it is really a personal thing in life. But when we talk about Bollywood, we have to keep in mind that it is part of the glamour industry... I love myself."
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Swara said she is ambitious but does not liek to show it to people.
The actress said that good roles are on top of her list before signing a film.
"As actors we can't control the roles offered to us but we can control the roles we choose. I am very choosy and selective about the kind of roles I do. Every film I do is for a different reason.
"I did 'Raanjhanaa' because I loved the character of Bindiya, I did 'Prem Ratan Dhan Payo' because I wanted to work with Salman Khan and Sooraj Barjataya," she added.
"I am a lot like characters from my films. I have the soul of Bindiya, temper of Payal. I look for a trait in a character which I can relate to.