'Village Rockstars', India's official entry to the Oscars, has had a "very successful run" since its release last Friday, and in a rare case for an Assamese film, would go into second week, the movie's distributor said on Thursday.
The film is scheduled to be released tomorrow in five major cities across the country -- Kolkata, Mumbai, Delhi, Chennai and Bengaluru, Pawan More of Kamakhya Films said.
"It is having a very successful run. Till yesterday, 'Village Rockstars' had grossed an estimated Rs 40 lakh. After a long time, an Assamese film has been commercially so successful," More told PTI.
'Village Rockstars' will be screened for the second week in 35 theatres across the state and this is a rarity for an Assamese film, he said.
The film's director-Producer Rima Das said she is overwhelmed by the people's response to the film and hoped that they would continue to watch it in theatres.
"I am overwhelmed and speechless by the love Village Rockstars is receiving in Assam. I cannot thank the people enough and I would love to hear from all who have seen the film," she said in a tweet.
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"Village Rockstars was a dream that I carried in my heart and I have no words to express the way people have also embraced it wholeheartedly," she added.
The success of the film can be attributed to the fact that the whole approach is new and it has been "made very organically, there is no emulating of any cinematic trend. The film unfolds simply and scores for its rare subtlety", film critic Bitopan Borborah said.
"Assamese films are usually not watched by many people but the acclaim that Village Rockstars has achieved at the international and national level, has attracted people and brought them to the theatre," he added.
The response by cinegoers here is really unprecedented for an Assamese film in recent times, said Chinmoy Sharma, owner of a local theatre that is running two shows daily.
Assam government has announced that it would give Rs one crore to Rima for the promotion of the film at the Oscars in the foreign film category.
The film has travelled to 80 film festivals and won 44 awards so far.
The film has won four national awards, including the Swarna Kamal for the best film this year.
'Village Rockstars' tells the story of a poor village girl who aspires to own a guitar and forms a rockband with her friends while her widowed mother struggles to fulfil her wish.