Indegene Spins Off Digital Agency Arm iON to Partner Brand Journey Through Advanced Brand Strategy, Standardized and Compliant Creative Work, and Analytics-based Campaign Management

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(Logo: https://mma.prnewswire.com/media/783009/ion_Logo.jpg )
Jamie Peck, Managing Director, iON, said, "The Pharma industry is aggressively looking to shift to an agile, transparent, technology- and analytics-led integrated agency structure that will help deliver their brand and marketing goals. Indegene is uniquely poised to address this market need with its de-layered resource structure, time-tested analytics and technology solutions, and domain expertise to provide compliant creative services in a dynamic digital environment."
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