Don’t miss the latest developments in business and finance.

'India's Most Preferred' Shines a Spotlight on India's Most Favoured B2B Jewellery Brands

Image
Press Trust of India MUMBAI
Last Updated : Jan 30 2019 | 5:25 PM IST

/ -- An initiative by UBM India
(Logo: https://mma.prnewswire.com/media/675607/UBM_Logo.jpg )
(Logo: https://mma.prnewswire.com/media/814126/IMP_Jewellery_Brands_Logo.jpg )
(Photo: https://mma.prnewswire.com/media/814125/Brands_Felicitated_at_IMP.jpg )
Commenting on the India's Most Preferred B2B Jewellers initiative, Managing Director, UBM India, Mr Yogesh Mudras said, "Through our expertise in the jewellery sector, we found a rapid transformation in the buying trends of the B2B customers. We were very keen to listen to the pulse of the trade, and discover who the favoured brands are, and why? Through IMP, we found that trust factor, collection, brand recall and recognition are the crucial factors in deciding the brand of choice for industry professionals would be."

He added, "UBM India's unique due diligence process in the form of this campaign is an apt step forward after having catered to the jewellery sector through 6 exhibitions in New Delhi, Hyderabad, Kolkata, Chennai and Mumbai. Along with this, we have also crafted a Coffee Table Book as part of this initiative. The book narrates the tale of these top favourites who have been felicitated by UBM India."

Also Read

The list of brands felicitated as India's Most Preferred B2B Jeweller 2018:
To know if a particular brand has made it to the list, please call Ritesh Indulkar at: +91-9664-21-9292
About India's Most Preferred (IMP):
About UBM Asia:

Disclaimer: No Business Standard Journalist was involved in creation of this content

More From This Section

First Published: Jan 30 2019 | 5:25 PM IST

Next Story