Jammu and Kashmir Governor Satya Pal Malik said on Thursday that the Valley is witnessing a shift towards normalcy and the Centre is making every effort for ushering the state into an era of peace and rapid development.
The governor inaugurated a three-day Kashmir Autumn FAM (Familiarisation) Tour-2018 at SKICC here, which has been organised by the Department of Tourism, Kashmir.
"The central government is making every possible effort for ushering Kashmir into an era of peace and rapid development. Kashmir is witnessing a shift towards normalcy which is evident from the incident free and peaceful conduct of polling during the urban local body polls in the state," Malik said.
Deputy High Commissioner of Malaysia to India Nor'Azam Mohammad, Director Tourism Malaysia Sulaiman Suip, Advisor to Governor Khurshid Ahmad Ganai and distinguished guests from across the country were present on the occasion.
Welcoming the guests from the tourism industry who came from across the country to participate in the programme, the governor said a tourist is as safe in Jammu and Kashmir as in any other part of India.
He exhorted the participants to encourage individuals to visit the state and experience its natural beauty and warm hospitality of the people.
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Malik said there is a need to change negative perception of Kashmir and urged every stakeholder to help create a conducive atmosphere in the state.
The governor said each region of the state has a rich cultural heritage and scenic beauty which could charm the tourists.