KENT RO to be Rising Pune Supergiants principal sponsor

Water purifier maker KENT RO Systems today announced partnership with IPL team Rising Pune Supergiants as its principal sponsor.
As part of this association, the KENT RO brand will be seen as the principal sponsor of the Rising Pune Supergiants team jersey, along with the visibility at key spots on match days, the company said in a statement.
"Our association with Rising Pune Supergiants - a team led by MS Dhoni will help our brand reach every nook and corner of the country with the IPL," KENT RO Systems Chairman Mahesh Gupta said.
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DataWind launches tablet PC 'i3G7' using Intel chipset * Low-cost device maker DataWind launched a tablet PC 'i3G7' today, on Intel chipset for Rs 5,999 bundled with one year free Internet connection offer on Reliance Communication sim card.

"Our low cost Internet-enabled products enable more people to join the digital age. Our focus on introducing technologically advanced devices at the most affordable prices is our way of contributing to the Digital India Vision," DataWind CEO Suneet Singh Tuli said in a statement.

In addition to regular voice calling functionality, the tablet comes with 1.2 GHz Intel Quad Core X3 64 bit Processor.
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Panasonic launches 4G smartphone Eulega Arc with curved screen * Panasonic India today debuted its first 2.5D curved 4.7-inch display smartphone, the ELUGA Arc, for Rs 12,490.
It comes with 4G VoLTE (voice calling on 4G network) connectivity and Qualcomm Snapdragon processor. It has an inbuilt IR sensor which allows a user to give commands to IR based smart home appliances such as TVs, DVD players and ACs.

The phone has 8 MP rear camera with LED flash and a 5 MP front camera. It comes with 1.2 GHz quad core Qualcomm Snapdragon processor with 2 GB RAM and 16 GB Internal memory, expandable up to 32 GB. The dual SIM smartphone holds a battery capacity of 1800 mAh.
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Lumia 650 now on sale in India
* Microsoft today announced the launch of 4G smartphone Lumia 650 Dual SIM in India built on Windows 10 platform for Rs 15,299.
WPPL gets location clearance for township proj near Imagica
* Walkwater Properties Private (WPPL), a wholly-owned subsidiary of Adlabs Entertainment, has received location clearance from the Maharashtra government for developing a special township near its entertainment park Imagica in the outskirts of the megapolis.

The company has received locational clearance for developing a special township on 88 acre of land out of the total surplus land of 138 acre held by WPPL adjacent to Imagica, a statement stated.
WPPL is in the process of obtaining approval for the balance surplus land as well.
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Supreme Holdings and Hospitality launches proj in Pune * Belmac, the real estate arm of Supreme Holdings and Hospitality (India), today announced the launch of its first premium residential project, Belmac Residences in Pune.
Located at Wadgaon Sheri, the project is spread across 6 acres and 1 acre per building and the apartments are priced at Rs 1.22 crore and Rs 1.9 crore for 2 and 3 BHK, respectively.

Belmac Executive Director Prateek Jatia said, "We at Belmac are excited to launch our first project in Pune. We believe that Pune market has a great potential. We look forward to building our presence here. The launch of Belmac Residences is in line with our strategy of establishing a strong footprint in large developing markets across the country."
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MIBL introduces 'Pay-As-You-Can' initiative * Mahindra Insurance Brokers (MIBL) has introduced a digitally-enabled model 'Pay-As-You-Can' aimed at driving insurance penetration in India.
This initiative will provide customers access to insurance products, with the flexibility of paying premium based on their affordability.

For this, MIBL has entered into a strategic partnership with Citrus Pay, a leading payment solutions company, to provide a short-term personal accident cover as a value-add to their customers.
Cycle Rhythm ropes in Sourav Ganguly as WB's brand ambassador
* Cycle Pure Agarbathies' brand Cycle Rhythm has roped in former Indian cricket captain Sourav Ganguly as their brand ambassador for West Bengal.
"Through this association, Cycle Rhythm is planning to reinforce its market leadership and make inroads into the hearts and minds of newer customers..Cycle Rhythm, plans to launch a series of television commercials with Ganguly, to start a 2-year association. The commercials also feature danseuse-actress Mamata Shankar, singer Rupankar and actress Monami," the company said in a statement.

The television commercial will be supported by Print, Radio, Outdoor advertising and events, making a complete 360 degrees, campaign, it added.
Cycle Pure Agarbathies is the flagship brand of the Mysore-based NR Group.
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SBI, Tata Housing tie-up to finance housing units * Country's largest lender State Bank of India (SBI) and Tata Housing have joined hands to finance housing needs of the Indian home buyers.
"In a joint endeavor aimed to be the largest collaboration in the housing space to address housing needs of the Indian population, State Bank of India & Tata Housing have entered into a partnership that offers a unique platform that would enable easier financing and purchase of homes," SBI said in a release.

The two highly trusted brands of India are collaborating to facilitate the large Indian middle class to be able to realize the most important goal of owning a house, it said.
Government employees and defense personnel having a SBI salary account will get "a never before offer" on Tata Housing Homes if they avail a SBI home loan to buy a house, it added.
This exclusive, time bound offer is designed to help customers save significantly, the release said.
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Germany's Metro Cash & Carry opens outlet in Lucknow * German wholesale major Metro Cash & Carry India today opened its first wholesale outlet in Uttar Pradesh' capital Lucknow, taking its total count to 23 stores.

Located at Faizabad Road, the 55,000 square-foot outlet, Metro has invested around Rs 60 crore on it, the company said in a statement.
The store would provide close to 300 direct and indirect jobs, it added further.
Commenting on the development Metro Cash & Carry India Managing Director Arvind Mediratta said:" We are here in Lucknow because we believe we offer business customers here the largest assortment of food and non-food products and excellent professional services, at most competitive prices.