This was decided by a meeting of ministers concerned and officials of agencies involved convened by Chief Minister Oommen Chandy here last evening.
The support scheme will continue till the market price of RSS-Grade 4 rubber touches Rs 171 per kg, an official release said today.
The direct procurement would be carried out through co-operatives and its impact would be reviewed regularly by the government and apex agencies.
According to Rubber Board, the price of RSS-Grade 4 stood at Rs 144 per kg today.
The matter was raised by the LDF, and Chandy assured the House that the direct procurement mechanism would be put in place immediately.
The government also wanted the Centre to consult Kerala, which accounts for nearly 90 per cent of rubber production, before deciding on the quantum and season of import.