Jimmy Choo's creative director, Sandra Choi said she thinks that the 27-year-old will fit the role perfectly as the new face of the famous brand for this year's autumn winter campaign, reported E!Online.
"Kit perfectly embodies the Jimmy Choo man. He has a natural and alluring masculinity and an effortless sense of style. His cool attitude and smoldering sensuality belie a true British gentleman," Sandra said.
The 'Pompeii' star is equally thrilled about landing his first major fashion campaign.
"I was very excited to be chosen as the face for such a highly regarded brand and to play a role in defining who the Jimmy Choo man is," Harington said.
Apart from the men's line, the face for the women's line is Oscar-winning actress Nicole Kidman, who appeared in the campaign in January this year.