The Omega European Masters, which is set against the picturesque backdrop of the Swiss Alps, has always been highly rated amongst the players and will launch the second half of the Asian Tour's 2014 season.
The 27-year-old Indian currently leads the Asian Tour's Merit rankings after a standout performance during the first half of the season where he posted three top-10s and a memorable win in Indonesia in April.
Without missing a single cut in six appearances on the Asian Tour, Lahiri also broke inside the top-100 on the Official World Golf Ranking where he enjoyed his career-best of 65th place in May.
It has been a phenomenal rise as the Indian was ranked a lowly 1,381 after his rookie season in 2008.
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Having been honoured at home with the prestigious Arjuna Award, which is the second highest sporting honour in India, the stars are looking bright for the newly-wed Lahiri, who was also part of Team Asia who tied with Team Europe in the inaugural EurAsia Cup presented by DRB-HICOM which was played in Malaysia in March.
Lahiri set the scene alight last year when he grab the opening round lead with a sensational 63.
While his challenge fizzled out in the next three rounds after posting scores of 71, 75 and 75 to finish in a share of 57th place, much is expected of the Indian this year with his growing reputation behind him.