The company plans to open 40 such stores in south and west regions of the country by the end of current financial year.
The stores will serve as a one stop destination to cater to the technology needs of all users.
"We are investing in areas such as product innovation, retail innovation and new markets to build a brand that is regarded as a smart connected devices player," Lenovo India Director (HSB segment) Shailendra Katyal said in a statement.
Lenovo said it will consciously look at malls and high streets to launch the new format stores owing to the visibility and high footfalls offered by these locations.
To understand the needs and nature of the customers, Lenovo has invested in trained personnel called LenovoPros, who engage with customers on the shop floor to help them make a well-informed decision, the company said.
You’ve hit your limit of 5 free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Access to Exclusive Premium Stories Online
Over 30 behind the paywall stories daily, handpicked by our editors for subscribers


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app